Google Buzz is an extension of the Google Mail service offered by
Google which the Internet giants hope will lure users away from
alternative services such as Facebook.
Google
Mail initially created shockwaves when first introduced as they offered
a huge 1GB of storage space for messages and attachments compared to
most of its competitors who at the time offered a feeble 2 to 4MB.
Today they offer a huge 7GB as standard however times have moved on and
alternative providers such as Yahoo Mail and Hotmail also now offer an
almost unlimited amount of storage space free of charge.
Despite
not having the advantage over the competition in this respect any
longer,Google Gmail continues to be a popular service due to its ability
to integrate well with other e-mail accounts and the way in which it
allows you to manage your messages. As an example,Gmail groups together
messages that are of the same subject,making them part of a
conversation file. In this way you can manage large number of e-mails
grouped into the same conversation quickly and easily so that deleting
or achieving them doesn’t cause a headache.
Google Gmail is free
to use and paid for by advertising however the adverts are very
small,non-intrusive and are targeted so that they are more relevant to
subject matter that you might find of interest. There are no large
graphic adverts and no pop-up or pop-under adverts to clutter your
browser.
Google Buzz is a social networking application integrated
into Gmail. It aims to offer a better method to share
photos,links,videos,and events with your Gmail contacts and personally I
believe it is rather coincidental that this was developed after
Facebook announced plans they were developing their own email system.
Buzz
has all the basic features that you would expect from a social
networking application including the ability to share status
updates,photos,links and videos both privately and publically. You can
choose who you’d like to follow by simply entering their Gmail address
at which point they can be added as a friend for you to see a steam of
all their updates that have been shared either publically or privately
with you. As with Facebook,other
users can comment on public posts and show their appreciation for an
update or users status by clicking the ‘like’ button.
You can
direct a comment into a fellow users Gmail inbox by simply putting @ the
beginning of your comment and the user name of that person is then
hidden to protect their privacy. This feature can only be used with
people that are in your Gmail contact list. Also by clicking on the
arrow to the right of any post,you can link content to the post,email
the contact directly and mute the buzz that appears in your inbox.
Google Buzz also integrates with Picasa,Flickr,Google Reader,YouTube,Blogger,and Twitter meaning
that you are able to share content from these applications directly.
This is a nice feature as it allows you to post files and albums you
may have already created without having to go through the hardship of
creating them twice.
The social networking market has the
potential for huge rewards,especially for a company such as Google that
makes such a large amount of its profits from revenue generated by
advertising. With news that Buzz will soon be available on the Android
phone and iPhones platforms,it will almost certainly give the more
established social networking sites a run for their money.
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